Secret Obsession Perfume for Women by Calvin Klein 3.4 fl. oz Eau De Parfum
Secret Obsession fragrance is presented in September 2008. including Eva Mendes in new provocative campaign.
The campaign for the fragrance Secret Obsession has already caused a lot of fuzz. Commercial showing Eva with impure thoughts emphasizes provocation with Eva’s sexy voice which tells all her sexual secrets. TV networks and advertisers did not like the commercial, precisely because of too accentuated sexual implementations.
Print campaign was created in black and white version with Eva in passionate rapture on the photographs. It is mentioned by the house CK that the video commercial tells the whole story, while print form of photographs can capture just one moment of passion. Fashion and lifestyle magazines has published the commercial in September 2008.
And what did Eva Mendes say about the perfume when she tried it? ‘When I first tried Secret Obsession, I was completely taken over by it. When you first try some kind of food and you instantly have a craving for another bite – that is exactly how I felt when I tried the perfume Secret Obsession.